Football Season is Right Around the Corner, Join The Key Players Club and Support TKP

Please read this.

Football season is almost here. I'm equal parts excited and relieved. Excited, because well, college football. Relieved because the Virginia Tech offseason will be put to bed. As the season inches closer, there's less coaching scandal and unexpected attrition and more goodness.

(Seriously, the preseason press conference yielded the nicknames Philthy and Philthy Phil for Phill Patterson.)

And then actual football. Most excellent.

Personally, over the last few weeks I've buried my head in preseason magazines and previews. I neglected to do that the last few offseasons, and let me tell you my Phil Steele acronym game is weak. I'm the new guy at the gym, but feel very fulfilled.

As it relates to TKP, I'm enthusiastic and eager for its upcoming coverage this season. The top-notch regular features you've read over the years are back. Slept On It, Halfwits and Wagers, film reviews, By the Advanced Numbers, and Tech Tidbits are all scheduled on TKP's content calendar. Plus, there's another recurring post in the works. Beyond that, GIFTORY, "Foe"Rensics, and more will make unexpected appearances. (Keep your eyes out next week. πŸ‘€) That is to say, the content will be good.

Below is my annual preseason update on The Key Players Club (TKPC). That was supposed to be the crux of this post before I rambled on above. As a reminder, the premise of TKPC is: If you enjoy TKP, join TKPC. It's pretty straight forward. It's what keeps the lights on around here. Now onto the numbers.

Yeah, comparative membership growth between 2018 and 2017 was not great. It was 40 to 116, respectively, a difference of -76. On the plus side, the overall churn rate of 11.24% is solid. Although, the majority of people who do leave the club, do it passively because of credit card failure, they don't actively cancel. I still don't know why that happens. My best guess is the email tied to the TKP account, which receives the failure notice and remediation instructions, is not monitored. Or perhaps it's an easier way to cancel β€” "fixed the glitch". In either event, solving the growth issue would yield larger dividends.

In previous posts I've mentioned the largest uptick in new members occurs on days when new content is restricted to TKPC. That will continue, and the types of articles that are made exclusive will vary. I've stopped well short of providing any other exclusive content features to TKPC members (e.g. a hidden or exclusive forum as other sites have), but it's possible there's value in that.

Out of curiosity I crunched the numbers on the number of TKPers who commented 10+ times in the last 30 days (really 2,592,000 seconds). To me those are power-ish users. 190 TKPers fall into that group and 101 are not members of TKPC (53%). Yikes! And those are TKPers interacting with the site on a regular basis. Another datapoint β€” according to Google Analytics, in July TKPC members accounted for only 23.77% of all site traffic.

Yeah, there's lots of room for TKPC growth.

In conclusion, if you value being able to browse to TKP each day to read original content and/or interact with the best community of Hokies, and want to ensure TKP remains online for the foreseeable future, then please consider joining The Key Players Club.

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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Maroon helmet with orange gobbler logo is the best helmet.....change my mind.

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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If you play it, they will win.

"How the ass pocket will be used, I do not know. Alls I know is, the ass pocket will be used." -The BoD

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Warning: this post occasionally contains strong language (which may be unsuitable for children), unusual humor (which may be unsuitable for adults), and advanced mathematics (which may be unsuitable for liberal-arts majors)..

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Maroon helmet with orange gobbler logo is the best helmet.....change my mind.

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-What we do is, if we need that extra push, you know what we do? -Put it up to fully dipped? -Fully dipped. Exactly. It's dork magic.

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"Tajh Boyd over the middle . . . and it's caught for an interception! Michael Cole, lying flat on his back, ARE YOU KIDDING???"

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2 time Longwood grad married to a Hokie.

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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Plan for the worst and hope for the best, not the other way around.

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What a savings

And there's a chance that things'll get weird
Yeah, that's a possibility

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Warning: this post occasionally contains strong language (which may be unsuitable for children), unusual humor (which may be unsuitable for adults), and advanced mathematics (which may be unsuitable for liberal-arts majors)..

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"Why gobble gobble chumps asks such good questions, I will never know." - TheFifthFuller

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Pain is Temporary, Chicks Dig Scars
Glory is Forever, Let's Go Hokies!!

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What a savings

And there's a chance that things'll get weird
Yeah, that's a possibility

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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Here lies It's a Stroman Jersey I Swear, surpassed in life by no one because he intercepted it.

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Maroon helmet with orange gobbler logo is the best helmet.....change my mind.

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"Why gobble gobble chumps asks such good questions, I will never know." - TheFifthFuller

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"Why gobble gobble chumps asks such good questions, I will never know." - TheFifthFuller

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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Warning: this post occasionally contains strong language (which may be unsuitable for children), unusual humor (which may be unsuitable for adults), and advanced mathematics (which may be unsuitable for liberal-arts majors)..

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What a savings

And there's a chance that things'll get weird
Yeah, that's a possibility

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Warning: this post occasionally contains strong language (which may be unsuitable for children), unusual humor (which may be unsuitable for adults), and advanced mathematics (which may be unsuitable for liberal-arts majors)..

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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"Look at this... This is just spectacular.... These people are losing their minds"

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Warning: this post occasionally contains strong language (which may be unsuitable for children), unusual humor (which may be unsuitable for adults), and advanced mathematics (which may be unsuitable for liberal-arts majors)..

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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-What we do is, if we need that extra push, you know what we do? -Put it up to fully dipped? -Fully dipped. Exactly. It's dork magic.

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Amateur superstar and idiot extraordinaire.

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Maroon helmet with orange gobbler logo is the best helmet.....change my mind.

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Wet stuff on the red stuff.

Join us in the Key Players Club

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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There's always a lighthouse. There's always a man. There's always a city.

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Wet stuff on the red stuff.

Join us in the Key Players Club

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Warning: this post occasionally contains strong language (which may be unsuitable for children), unusual humor (which may be unsuitable for adults), and advanced mathematics (which may be unsuitable for liberal-arts majors)..

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Maroon helmet with orange gobbler logo is the best helmet.....change my mind.

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Warning- Filter lost.

"Look at this... This is just spectacular.... These people are losing their minds"

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Maroon helmet with orange gobbler logo is the best helmet.....change my mind.

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Warning- Filter lost.

"Look at this... This is just spectacular.... These people are losing their minds"

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Maroon helmet with orange gobbler logo is the best helmet.....change my mind.

Please join The Key Players Club to read or post comments.

Wet stuff on the red stuff.

Join us in the Key Players Club

Please join The Key Players Club to read or post comments.

Maroon helmet with orange gobbler logo is the best helmet.....change my mind.

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Warning: this post occasionally contains strong language (which may be unsuitable for children), unusual humor (which may be unsuitable for adults), and advanced mathematics (which may be unsuitable for liberal-arts majors)..

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Maroon helmet with orange gobbler logo is the best helmet.....change my mind.

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Warning: this post occasionally contains strong language (which may be unsuitable for children), unusual humor (which may be unsuitable for adults), and advanced mathematics (which may be unsuitable for liberal-arts majors)..

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"What are you going to do, stab me? - Quote from Man Stabbed

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I found TKP after two rails from TOTS then walking back to my apartment and re-watching the 2012 Sugar Bowl. I woke up the next day with this username.

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"What are you going to do, stab me? - Quote from Man Stabbed

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Five star get after it 100 percent Juice Key-Playing. MAN

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Sometimes we live no particular way but our own

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"That move was slicker than a peeled onion in a bowl of snot." -Mike Burnop

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___

-What we do is, if we need that extra push, you know what we do? -Put it up to fully dipped? -Fully dipped. Exactly. It's dork magic.

Please join The Key Players Club to read or post comments.

I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

Please join The Key Players Club to read or post comments.

"That move was slicker than a peeled onion in a bowl of snot." -Mike Burnop

Please join The Key Players Club to read or post comments.

I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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"That move was slicker than a peeled onion in a bowl of snot." -Mike Burnop

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I love a good nap. Sometimes that's all that's getting me out of bed in the morning.

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This is my school
This is home

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A decade on TKP and it's been time well spent.

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Take the shortest route to the ball and arrive in bad humor.