In what seems to be an attempt to wrangle Hoos into buying tickets, Virginia is again hosting the first of three movie nights tomorrow evening at Scott Stadium. Y'all remember VALPAK, right? The following is from the official release.
On Saturday, June 16, the movie The Blind Side will be shown starting at 7 p.m. That same day will also feature a 2012 Virginia football season ticket and three-game mini-package Select-A-Seat event at Scott Stadium beginning at 4 p.m.
On Saturday, July 14, The Adventures of Tintin will be shown starting at 7 p.m. The gates at Scott Stadium will open at 6 p.m. for this movie night.
Dr. Seuss' The Lorax will be shown starting at 6 p.m. on Saturday, August 4. Seating will be available on the field at Scott Stadium for this showing with gates opening at 5 p.m.
Raffle prizes, including tickets to 2012 Virginia home football games, a football signed by head coach Mike London, and an LCD-TV will be given away at each Scott Stadium movie night. To win the LCD-TV, fans must pre-register by sending an email including name, home address, phone number, and email address to firstname.lastname@example.org.
Fans will also have the opportunity to tour the Virginia football locker room before the showing of each movie.
It's another circus-like promotion for a school desperate for support.
These images are from UVA Tickets listserve.
These gimmicks are embarrassing, more so than UVa's losses to Tech and Auburn last season. However, they're necessitated by a mostly apathetic fanbase. Virginia isn't a powerhouse program, it may never be one, but it's better than what their fans are paying for.