No particular order here. Please keep responses constructive. Fuel the discussion rather than say "these are stupid"
1: Hokie Club sends out a text to each HC member after each big win/ACC win that says something like "Celebrate a VT victory with a $10.00 donation to Hokie Club. Text "HOKIES" to donate." Or anything like that. Capitalize on the spike in positive energy around the program that follows a W. I don't have an answer for how to actually do this. I don't know how this works... but it shouldn't be that hard to set up I imagine.
2: Increase North End Zone ticket prices. Student tickets are currently $110/season which comes to $18.33/game. $150/season would be $25/game. An additional $40 x 10,000 = $400,000 a year. That's a lot of support staff at $50k/yr.
3: $5.00 entrance to the Spring Game. 35,000 attended the SG this year. Even if it drops to 17,500 because of the cost, thats $87,500 in revenue... that's probably two more staff members...
4: Sell beer and wine in the west side + club level only. Have police officers in the area, two forms of ID, whatever it takes to eliminate the possibility of a fake ID, underage, etc.
5. Increase athletics fees. Currently $154/semester. $328.50/semester for the UVA