"You have to invest in football, because that drives, that is the engine, as we've said over and over again, that is the engine," Williams said. "Without a clear investment in football that is visible, then, whether it's conference realignment or media rights or television deals or sponsorships, if you don't invest in the primary driver of this entire industry, then you're sending a message that you're you don't want to be a part of a national landscape moving forward, and we certainly want to be a part of the national landscape moving forward, and that starts with a proven track record of investing in the primary revenue driver."
UVA brass worried they're going to be left out in the cold in conference realignment.
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