OT: UVA Allows Alcohol Sales In Lane Stadium North

From The Daily Progress

The University of Virginia announced Thursday that it will join a growing number of colleges around the country this fall in selling alcohol at home football games.

According to a press release, beer, wine and hard cider will be sold at beverage gardens located inside the east and west gates of Scott Stadium. The gardens will open to the public 90 minutes before kickoff and also will include water and light snacks.

Ok, we gotta step this up. I get that we have the 'beer garden' now available, but it's not inside the stadium.

UVA's is very limited - consuming only in the beverage gardens, and not in the stands. so it's still kinda restricted.

Also of note... say goodbye to The Adventures of Cavman...

ยป There will be no more Adventures of Cavman prior to the team's entrance. A new opening video will act as a prelude to the Cavalier on horseback galloping onto the field.

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I'm beyond annoyed that VT is dragging its feet on alcohol sales. We bitch and moan all the time about how little money we have, and this is an easy way to inject some more revenue streams during the school year.

And, the kicker is, numerous studies have shown that when you allow alcohol sales in the stadium, drunken arrests and incidents actually fall because people don't feel the need to get wasted before the events to 'carry the buzz' through the game.

King Alum of the House Hokie, the First of His Name, Khal of the Turkey Legs, The rightful Heir to the Big Board, the Unbanned, Breaker of Trolls and Father of Gritty

Granted I haven't looked recently but what are the revenues schools are bringing in that have had sales in seasons past?

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I don't even know if this would be accurate, but let's say we sell 5-10,000 drinks @ $8/each per game, for 6 games - could be an additional $250-$500k each year, which could help fund the new/additional compliance people that Whit clearly needs on staff to handle NCAA issues.

That $8 isn't fully profit...

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@BuryHokie #ThanksFrank

Yeah, just like 90%. 16 oz of American light lager costs less than a dollar at bulk pricing, and the people selling it are generally volunteers from other organizations, but then again, they also take a small share of the concessions, so maybe we'll put it at 75%.

So, $187k-$350k, conservatively. Because "5,000 to 10,000" out of 65,000 buying at least one beer? Sure, sounds reasonable, if conservative, but I'm also sure that a decent number of them will buy a second and possibly a third.

Looks like Ohio State made $1.35 million profit last year (104,944 seat stadium).

Purdue made $567,778 in 2017, then $1.063 million profit in 2018 (57,236 seat stadium).

I think we could easily hit a million. Heck, if we have another season like last year's, we could probably hit $2 million.

(Source: https://www.nj.com/rutgersfootball/2019/02/beer-at-rutgers-games-its-hap...)

So one Bud Foster salary? Seems like something we could use.

VT Class of '12 (MSE), MVBone, Go Hokies!

Thanks for providing. It is silly we're not doing it, and lost revenue that will become an excuse for why we can't do something else.

The arguments that somehow $7-8 beers aren't profitable because of 'increased security needs' is unfounded. If it wasn't a huge revenue source, literally every stadium, arena, and music venue (who all deal with the similar logistical and security issues) wouldn't do it.

Worth noting that 'Net Revenue' is different from 'profit' - Net Revenue typically refers to top line, and profit (or net income) refers to bottom line. The article you shared mentions 'net revenue,' 'net profit,' and 'sales,' each of which are different. I'm not sure if the writers are making an apples-to-oranges comparison, or if they are just (incorrectly) using these terms interchangeably - whatever the case, it's not conclusive:

Ohio State reported $1.35 million in net revenue as a result of its newly implemented plan to sell alcohol inside its 104,944-seat football stadium

Alcohol sales nearly doubled in Purdue's first two years of selling beer and wine in general seating areas, spiking to $1.063 million in 2018 after a net-profit of $567,778 in 2017.

This article from Forbes paints a more pragmatic picture of the costs of selling alcohol in stadium:

For every Ohio State that netted over $1.2 million in beer sales, many other schools turn only meager profits after having to split the revenue with its licensed vendors and pay for the additional security that they must hire to enforce the policy.

Let's suppose that alcohol sales will result in a $300k increase in net-profit per season, and it's going to take the equivalent of 1 FTE 4 months to set up (getting vendors in, setting up contracts, hiring additional security, etc) - Is it really worth the time/effort to serve booze in the stadium? I'd argue no, especially if there's something else that resource could be doing that would result in higher upside.

To be fair, I don't know how accurate/inaccurate my estimations are, but I assume that, if we're not selling alcohol right now, Whit has already run these numbers and decided that this is a lower priority that can be dealt with after more pressing things have been addressed.

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It was part of the reason I did Club seats. Perhaps I am the only one that thinks having a beer inside the game is nice incentive to attend, or at least counters me sitting on the couch at home. Also I have found it keeps me from trying to suck down a bunch of beers before going in. Now I just sip and enjoy, and end up having more fun at the game.

Also a finance nerd, calculating true profit on alcohol sales would be extremely difficult. You would need to allocate G&A and overhead, and interestingly if you did attempt that effort, you would inherently be making sales of food relatively more profitable at the bottom line. Counter point to this is you may have to offset the cost of the alcohol sale against say the cost of a soda under the assumption that someone buying food would want something to drink, so trading one for the other.

My guess is that the net revenue concept was price of alcohol minus cost of alcohol because the above would just turn into fuzzy math, but the net revenue concept I have always seen is when you are subtracting something like fees on revenue generated (like in the GovCon world using a agency vehicle that charges a cost against revenue generated) and sometimes certain interest against the revenue and...it is Friday and there is football tomorrow screw it.

@hokie_rd

I'd argue no, especially if there's something else that resource could be doing that would result in higher upside.

It seems like if there were other more profitable options we should be exploring them. It seems like we are content to just do nothing and call it a day.

I've narrowly avoided getting vomited on multiple times at lane stadium due to other fans over pre-gaming so they werent sobering up by the third quarter.

According to a press release, beer, wine and hard cider

They don't have to find so many different ways to say Zima. Just say Zima. Sheesh.

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@BuryHokie #ThanksFrank

They probably don't want to advertise White Claw too loudly

King Alum of the House Hokie, the First of His Name, Khal of the Turkey Legs, The rightful Heir to the Big Board, the Unbanned, Breaker of Trolls and Father of Gritty

Ain't no laws when you're drinking claws.

Lmfao. I swear I never heard of white claw until about a week ago and now I see it referenced several times a day.

I had never heard of White Claw until I stumbled upon a bridal party made up of Wahoos last month, and all of them were drinking it. I didn't bother looking up what it was at the time, but now that I have... why?

Alcohol without excessive carbs essentially.

Click here to destroy wall.

and tastes exactly like ass

It's the official drink of Hot Girl Summer. I'm totally behind this initiative and do my part by drinking my fair share, plus some.

You will see this game, this upset and this sign next on ESPN Sportscenter. Virginia Tech 31 Miami 7

I also haven't really understood the White Claw craze other than seemingly everyone loves them. I assumed that they were less calories which would be totally understandable, but they're really not at 100 kcal/can. Is it really just that people like the taste and that they only have 2g of carbs?

"What kind of person would throw away a perfectly good dog?"

That and Truly just taste awful to me... like flat soda water with a hint of whatever the flavor is. the appeal is the same as folks that drink Mick Ultra. Low carbs for marathon runners, diabetics, etc. A hendricks and tonic tastes much better for the same carbs.

Gin & Tonic is always a solid choice. Had one (or four, can't remember) last night while watching the USMNT.

"What kind of person would throw away a perfectly good dog?"

They're really easy to drink. You can pound 5 claws a lot quicker than 5 beers. At the same time, they don't taste super sugary like other malt liquors; it tastes like club soda with a piece of fruit in it.

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You can pound 5 claws a lot quicker than 5 beers.

You wanna bet?

Kidding, that all makes sense. Thanks.

"What kind of person would throw away a perfectly good dog?"

Ain't no laws when you're drinking claws!

Put one in a beer bong or bierstick and tell me if you still think this is true. I've tried it.

ESPN. The coverage is excellent, you'd be surprised at how much you can pick up.

I think it's easier to shotgun than a beer.

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To you from failing hands we throw
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@BuryHokie #ThanksFrank

Y'know, on a hot day, hard cider can go down pretty easily and there are a ton of new offerings out there. I don't often say this, but "Good on ya, UVA".
That actually almost hurt.

Reel men fish on Wednesdays

Irish Pro Tip. Serve that hard cider over ice to up the refreshing factor on a hot day. Was in Ireland 5 or 6 years ago during a massive heat wave and that is how the locals would cool down. The problem here in the US is finding a hard cider that isn't also a giant sugar bomb can be difficult.

Try the Blue Crispin if you can't find English or Irish Cider (Strongbow or Magners)

To you from failing hands we throw
The torch; be yours to hold it high.
@BuryHokie #ThanksFrank

Potter's Farmhouse Dry

VT Class of '12 (MSE), MVBone, Go Hokies!

Second this. Just be ready for the most UVA experience ever if you go to their "tasting room" off the mall inside of some weird art gallery / coffee shop / hippie opium den.

My wife loves ciders and loves Bold Rock as her #1. She's super picky about sweet ciders (won't drink Angry Orchard, Austin Eastciders, etc.) but loves most every Bold Rock - especially the IPA. I'm not a connoisseur, but I also agree they're pretty natural and not overly sweet.

"What kind of person would throw away a perfectly good dog?"

1) There must be some studies on the effects of this, pro and con. If not, there should be. I mean, aren't universities where research is done?

2) Looks like a win-win between revenues and giving fans more options.

3) Sure looks like an area where you could offer in a limited way, and expand if successful.

They do offer it in a limited way. That's why I'd like to see actual revenues and studies done about it from other places that have done it.

Wet stuff on the red stuff.

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How about the capitalistic/free market empirical evidence from all of the NCAA teams that continue to move in that direction, every pro stadium, every arena, every music venue?

It's not a straight dollar decision. College campuses consist of at least 60% underage drinkers. Risk Management is a huge concern. Just saying it makes dollars so why not do it...well...it's not just that simple. Pro games? Different animal. Comparing grapes and oranges. Not saying we shouldn't be selling alcohol, but it's not as basic a decision as its made out to be sometimes.

To you from failing hands we throw
The torch; be yours to hold it high.
@BuryHokie #ThanksFrank

Sure it is a concern, but what additional risks are there at Lane Stadium that there aren't any pro stadium, Scott Stadium, or Jonas Brothers concert? There are plenty of underage kids (and underage drinkers) at all of these venues. Lets not act like Lane is a unique situation.

Not Lane exclusively. On-campus football stadiums.
You don't see the difference between 25,000 kids under age 23 living within a 5 mile radius while the institution they are associated with sells alcohol while +/-60% aren't legal to drink versus a professional stadium where that isn't a concern? Risk management for the institution. And let's be honest, higher learning institutions aren't always on the cutting edge or up with the times. Their number one goal isn't to make money. While it's on the list, it's not #1.

To you from failing hands we throw
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@BuryHokie #ThanksFrank

I guess we'll just disagree then. VT is not a dry campus and there are plenty of bars and restaurants (who allow unders) which serve alcohol, or apartment complexes just as close to the student population as Lane - the physical proximity of students to alcohol seems like a non-starter to me, given it's no different than their day-to-day.

I think that standard safe-guards - not putting beer sales in the North Endzone, limiting drinks to 1 per ID, etc. make it a totally reasonable endeavor. Again, if it were that risky, everyone else wouldn't be doing it.

The bars/restaurants/private apartments are not owned by VT, aren't on VT property, and aren't part of the state-system. Big difference.

To you from failing hands we throw
The torch; be yours to hold it high.
@BuryHokie #ThanksFrank

Again, the school has already established you can drink on campus by way of it not being a dry campus. You can drink in the dorms (VT owned, property, state system, etc.) if you're of age, with likely significantly less oversight than Lane.

A dorm room with a couple of residents that have confirmed of age is a much different situation than a 65,000 seat stadium. Again, not saying it's a bad idea, but for risk management and insurance purposes, it's a huge animal to tackle. And not a priority.

To you from failing hands we throw
The torch; be yours to hold it high.
@BuryHokie #ThanksFrank

There will be no more Adventures of Cavman prior to the team's entrance. A new opening video will act as a prelude to the Cavalier on horseback galloping onto the field.

Welp, that sounds like a challenge to hack their operations room and show Cavman continuously falling off his horse prior to their game against us this year

They want to make sure their team is the only pile of sh*t that gets left on the field.

I hope they got this approved by the VT admin beforehand, since we have owned their stadium for the last 15 years.

Yay another stadium where I will get beer spilt on me.

Well, at least you can buy some to spill back if you want.

I don't feel one way or another about this in general.

But, I say good for Scott Stadium. At least now they can profit off of their "fan"base needing to drink to get through their games.

No, I *don't* want to go to the SEC. Why do you ask?

We don't love dem Hoos.

So they will be selling Zima....

2 time Longwood grad married to a Hokie.

Gotta do something to make games watchable there.

Maybe the spring game festival will have more than 4 attendees now?

To you from failing hands we throw
The torch; be yours to hold it high.
@BuryHokie #ThanksFrank

I mean, people can drink Zima at home, and it's cheaper.

Also, if they have roommates, more people there.

University of Louisiana sells $4 beers at their stadium. Fan friendly pricing like that is what I'm hoping for.

It's Time to go to Work

Who or what is the University of Louisiana?

You will see this game, this upset and this sign next on ESPN Sportscenter. Virginia Tech 31 Miami 7

Ragin' Cajuns. They dropped the "Lafayette" a couple of seasons ago, at least for the athletics.

No, I *don't* want to go to the SEC. Why do you ask?

We don't love dem Hoos.

Interesting. Probably why it didn't register

You will see this game, this upset and this sign next on ESPN Sportscenter. Virginia Tech 31 Miami 7

Preliminary Kenan Stadium concession/beer numbers from Sat., Sept. 7 (UNC vs. Miami)#UNC sold 12,867 total units of alcohol (beer, wine, & hard seltzers).Alcohol was priced at $8 & $10. So with an assumption of $9 per unit, UNC netted roughly $115,803 in alcohol sales.โ€” Ross Martin (@RossMartin_IC) September 10, 2019 " />

Wouldn't that be gross not net?

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To you from failing hands we throw
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@BuryHokie #ThanksFrank

Gross vs Net wasn't really the point of the post. Extrapolate the consumption numbers from UNCs stadium to one the size of Lane, and you're looking at almost 17k units sold, which at an average of $9 (what was used for UNCs calculation) is over $150k in revenue per game. Subtract COGS (wholesale is cheap) and the dreaded increased security (would be interested to know if UNC even had to increase this), and you're still likely netting over $120k per game - $840k+ over a 7 game season. Not a bad profit for a AD who is in such dire straits financially.

Huh? You think you're buying a unit at $1.5 and selling it at $9 with not other costs? Nope. It's not that simple...

To you from failing hands we throw
The torch; be yours to hold it high.
@BuryHokie #ThanksFrank

It's back of the napkin math, first off - and how expensive do you think keg beer is wholesale?

Call it $100k less COGS and $700k profit over the season? That better for you?

Why don't you open a bar, buy a bunch of kegs, just open for VT football games, and you'll have a million dollars by Thanksgiving!!!! It's simple math!

To you from failing hands we throw
The torch; be yours to hold it high.
@BuryHokie #ThanksFrank

I get there is a sub-group who doesn't like the prospect of alcohol sales for some reason, but the math checks out. This isn't 'building a new bar.' It's 'adding a menu item' which is high margin - just as it is in every other venue that sells it.

Edit: you got super salty with other posts of mine in this thread - claiming it 'wasn't just a dollars decision.' Understand I'm providing numbers to give clarity on the numbers side of things only. If you're full bent on there never being alcohol in Lane, that's fine, but trying to discount the actual math (which isn't emotional) seems like a weird approach.

Imma stop you right there. I'm not against alcohol in Lane. I have never stated as such, nor have I ever even hinted at that. The point I'm trying to make to you is that it is not a simple decision. It's not simply Whit walking in on Monday, telling his secretary to order 80 kegs for the weekend, and blamo, we make a million dollars. You seem to be missing that I'm making that point, and seem to be missing the point entirely. I didn't get salty with you previous posts, I'm supplying you with real world reality. There is a LOT that goes into a decision like this, and simply doing math on the back of a napkin (and even coming back and going "just take $100k off of it..." doesn't make it a sound decision. In fact, that makes it a rash decision. Replying how I have in no way shows that I'm being salty. Nor am I against Lane having alcohol. Fun Fact, it's already there, and I've enjoyed it previously.

To you from failing hands we throw
The torch; be yours to hold it high.
@BuryHokie #ThanksFrank

In fact, that makes it a rash decision.

This is probably where we fundamentally disagree. Selling alcohol at a venue isn't a 'rash decision.' It's literally done everywhere and is proven to be high margin. If it doesn't go well, stop. I don't understand what analysis (spending, safety, distribution, etc) needs to be done that isn't out there already. It's selling beers and White Claws at a stadium - this isn't anything groundbreaking, yet it seems like we've got a faction of the fanbase that makes it seem like we're trying to build a homegrown nuclear reactor.

The stadium is in Virginia, land of state-controlled liquor stores and dry counties. It's not an easy decision, nor a simple process. You know why the SEZ isn't connected to the east and west sides forming a bowl? If so, it would require the rest of the stadium to be brought up to current code when the SEZ was built. Instead, it stands by itself as it's own building with it's own permit, etc. That for one leads me to believe that there are 3 "buildings" inside the stadium, which would mean 3 licenses to sell alcohol. And in front of the board, with a portion of the student seating on the east side, they are going to have issues with that. In the boxes on the west and south, once inside the box or the club, it's a much smaller occupancy with a much higher probability of the individual being over 21. (Those tix aren't cheap, and students aren't sitting in the boxes or clubs.) With fewer people, it's much easier to patrol the age issue, and the cut-off for serving. See loluva, with the much lower attendance....much easier to patrol!

I'm not saying it's impossible. But it's a long tedious process. And who knows, maybe they are already on step 27 of it. They aren't telling us until viola, they are announcing alcohol sales. Getting mad about it, tossing around irresponsible numbers, calling people salty while they are trying to explain things aren't as simple as you make it, well, all of that isn't going to change things. It's not going to make Whit all of sudden just start offering alcohol. I've given him the professional courtesy thus far, and will extend this to him as well. Let him do his job. If it works out that it can be a money maker, while limiting liability, I'm sure it will happen. If it doesn't, trust assured there is a damn good reason for it whether you want to believe it or not.

To you from failing hands we throw
The torch; be yours to hold it high.
@BuryHokie #ThanksFrank

Virginia has state-controlled liquor sales, but not state-controlled beer sales. Secondly, Virginia has 9 "dry counties", but they are only "dry" in the sense that they ban liquor sales, not beer sales. Thirdly, Montgomery County is not one of those 9 aforementioned "dry counties".

The fact that your intro sentence is completely irrelevant to the conversation doesn't nullify the rest of your post, but it certainly doesn't help your argument.

Just shows it's a convoluted state. With many layers, which aren't a one-size-fits-all. Your explanation helps that. And in fact, does show that it's not a simple solution. Because X, Y, and Z do it, doesn't mean it fits int he same box in Blacksburg.

To you from failing hands we throw
The torch; be yours to hold it high.
@BuryHokie #ThanksFrank

Has anyone here ever tried to organize beer sales for a large group? I have done it for about 5,000-7,000 people at a festival in Roanoke and it wasn't that hard. I have no idea what it would be like for 65k, but I don't think it's quite as hard as everyone is making it out to be.

Sales is only a tiny portion of it. And assume you used a wrist band system or something to make it easy to tell who was of-age...which was checked prior to the sales booth. There are insurance issues, permitting, licensing, state requirements because it's on state property, and the fact that a large chunk of people present are under age.

To you from failing hands we throw
The torch; be yours to hold it high.
@BuryHokie #ThanksFrank

I'm aware of a those things and they aren't that hard to figure out. I don't think it's nearly as hard as everyone is making it out to be. And I can confidently say that because I've done it on a smaller scale.

Agreed! If getting alcohol sales at an established stadium is difficult for VT then we have much large problems than getting a license.

It really isn't complicated, we have the infrastructure already. There are processes for obtaining licenses. Just jump through the hoops, this ins't ground breaking stuff.

The article linked in the original post also says JMU, Richmond and W&M also sell alcohol. If all of them can figure out how to do it, VT should be able to as well. The only explanation I can come with is that they think selling alcohol to the general public will hurt ticket sales in the club levels. But from the outside this just seems like another example of VT Athletics being slow to move with the times.

No. They literally caught the money in a fishing net.

(add if applicable) /s

White Claw and Zima sales are going to soar!

I can imagine no more rewarding a career. And any man who may be asked in this century what he did to make his life worthwhile, I think can respond with a good deal of pride and satisfaction:
โ€œI served in the United States Navy"

KCCO

Hah, losers! Everyone knows that Smirnoff makes the superior Seltzer.

I can't tell if this is real or not...

Regardless, I don't think I have seen them at my Harris Teeter.

It's real, I saw them in Food Lion this past weekend up here in Leesburg

Good god, the Seltzer craze knows no bounds lol.

This would cause the world to explode.

(add if applicable) /s

Ok now this one HAS to be a joke.

haha yes this one is not real.

(add if applicable) /s

Busch Beer dropped a great tweet the other day in reply to College Gameday...

God I love them. 5 o'clock can't come soon enough got a date with Busch Light.

(add if applicable) /s

Good luck, i hope she puts out.

Fantastic naming, the under 30 crowd is going to go bonkers for these.

Whatever. It was one bad year.

Come to Blacksburg and see what the Hokie Pokie is really all about

I'd advocate beer sales in Lane... under the caveat that logistics improve 100%... Last week it took me the entire half time to navigate from the west to east stands to visit someone. The concession lines are that bad, they clog the aisles. Imagine beer sales...Although I would require a wrist band and pre-purchased drink tickets to speed things up. You can sell the wrist bands and tickets outside of the gates and well before kickoff.

It took me forever to refill a water bottle at a line that completely cut off traffic flow. I tried to move the line to the side where there was plenty of room but nobody would follow suit. We need some kind of crowd flow control.

804

Here's how LOLUVA did it at the W&M game. They had two beer gardens, one on each side of the stadium. Approx. 100' x 50', cordoned off w/barriers. Wristband to get in, you can purchase up to 4 drinks, wine & beer sold. I don't drink so, don't ask me what they were selling. I have no idea. I think that the cost was $8.00 for what looked to be a 16 oz. can. Customers have to stay in the beer garden to drink, can't leave w/drinks. They had one tv in each beer garden with the game on. In true wahoo fashion, they figured out how to keep people out of the stands, because folks just stayed there to watch the game on the tv while they consumed. Wait time was lengthy, as were the lines, because they had to stay under a certain number of people within the beer garden.

Take the shortest route to the ball and arrive in bad humor.

So this is what people want to copy?

Wet stuff on the red stuff.

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this is the exact scenario at Towson U as well.

OMG This is such an awful idea.

So it seems this isn't as easy or cut and dry as people have said if multiple places that now "sell alcohol" are doing it this way.

Wet stuff on the red stuff.

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At WVU and Louisville, they sell it like they sell soda. You walk up to a counter and you can buy 2 beers at a time, like you would at any pro event.

JMU has it figured out. You can take it to into the seating areas just like most sports venues. https://jmusports.com/news/2019/5/23/beer-sales-for-2019-football-season...

Over half of FBS football venues sell alcohol, while conference mate Delaware and a few other FCS schools (Youngstown State, McNeese State, Northern Colorado) have already initiated stadium-wide alcohol sales and others, such as William & Mary and Richmond, offer sales in select areas. Many institutions, such as Richmond and VCU, offer public sales in their basketball venues.

So most of FBS is already doing it. Until I see something come from Whit with a concrete explanation of why it can't be done, I'll continue to think this another instance of VT Athletics being slow to move with the times. My guess is it will eventually happen at VT, but we will lose out a few years of additional revenue by being slow to act.

Yes it is. You walk to the counter at UNC's games and get a hotdog and beer. Hand them your money and walk away.

So did some quick reading on UNC. Stops sales at halftime, no alcohol in student sections. On that second point how would that work at Lane? Students are in every section but West.

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Stopping sales at halftime isn't some major hurdle VT needs to navigate - seems pretty straightforward, doesn't it?

As far as students, don't sell in the N Endzone, where there aren't concessions anyways, and for everyone else, you check IDs and limit to 1 per ID. Also not a super novel concept...pretty much the same as every other venue.

So sell beer while checking ID's at the stands where the lines already block the entire concourse? Maybe that's the issue infrastructure.

Wet stuff on the red stuff.

Join us in the Key Players Club

No, the best way is to sell tickets and place armbands on over 21 folks. You can start beer ticket sales outside at 10am for a noon kick. Once the game starts, just take a ticket to the beer/food counter and it's quicker than cash. That would be the best way to do it.

the black market demand for those armbands would be insane.

Warning: this post occasionally contains strong language (which may be unsuitable for children), unusual humor (which may be unsuitable for adults), and advanced mathematics (which may be unsuitable for liberal-arts majors)..

Didn't include this in my post above, but LOLUVA stopped sales at the end of the 3rd Qtr. Closed off beer garden entry sometime in the 3rd Qtr.

Take the shortest route to the ball and arrive in bad humor.