BC splits its apparel deal, inks with New Balance for all but football, which will be with Adidas

Boston College Inks Apparel Deal With New Balance

No details on the value of the deal (though, the article says its a 50% bump per student), but the part that I found most interesting is the following:

Boston College announced the deal as well on Tuesday morning. The press release said that New Balance will be the apparel company for 30 of 31 teams (football is not part of the deal). The facilities upgrade will also be significant.

"The partnership will grant several BC teams access to the new state-of-the-art TRACK@New Balance that is currently under construction. The new sports complex at Boston Landing will feature a 200-meter hydraulically banked track, seating for more than 5,000 spectators, and facilities for training, events, and recovery."

Apparently, the only reason that football is not included is because NB does not have a football business and doesn't plan to get involved there, though they are not ruling out the option to outsource the manufacture of football uniforms while slapping a NB logo on it.

This leaves open the option for them to still strike a deal with someone else for football, which would allow a financial double dip in this venture. Seems smart, in my opinion.

April 28 Update - Double dip complete

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Now finish up them taters; I'm gonna go fondle my sweaters.

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Now finish up them taters; I'm gonna go fondle my sweaters.

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"Why gobble gobble chumps asks such good questions, I will never know." - TheFifthFuller

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"A person is smart. People are dumb, panicky dangerous animals and you know it." - K

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To you from failing hands we throw
The torch; be yours to hold it high.
@VTnerf on insta, @BuryHokie on twitter, #ThanksFrank

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Beyond the threat of martial law, No Horus eye
No one came to cuff you they just handed you the chain
Blind follows the blind and now the one-eyed man is king

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"Why gobble gobble chumps asks such good questions, I will never know." - TheFifthFuller

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"Why gobble gobble chumps asks such good questions, I will never know." - TheFifthFuller

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⭐⭐⭐⭐⭐⭐ #YNWA

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There are wolves and there are sheep, I am the sheep dog

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I can imagine no more rewarding a career. And any man who may be asked in this century what he did to make his life worthwhile, I think can respond with a good deal of pride and satisfaction:
β€œI served in the United States Navy"

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There are wolves and there are sheep, I am the sheep dog

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The only things that Virginia Tech has an abundance of anymore are excuses for our own failures.

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I can imagine no more rewarding a career. And any man who may be asked in this century what he did to make his life worthwhile, I think can respond with a good deal of pride and satisfaction:
β€œI served in the United States Navy"