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As a person who grew up in Ohio, the Ohio State football game gets put on anywhere there is a TV. As someone who organizes football watch parties in Cincinnati, bars will put on the Ohio State game in the main TV even when we show up with 15 people and there's very few people in the bar seemingly paying attention to the Ohio State. Doing what it takes to be the flagship brand in VA means millions in free advertising.
broke the drought w/ a 79 today. apparently hitting irons straight is conducive to better scoring; who knew? no miracles; just steady as she goes.
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11 months 1 week
# | Whit: "If VT doesn't radically leap forward now, our fate is likely sealed for generations to come" This is correct, for alumni to foot the entire bill it would be $270 per person. Unfortunately, there are only around 26k people who are members of the Hokie club, which means less than 9% of alumni are members of the Hokie Club. It would take $3k per current member to reach the $78m goal.
For a point of comparison to a more successful booster program, IPTAY for Clemson accounts for 12.5% of their alumni. In addition, they were able to raise more per person such that they raised $79.2M for the 2024 fiscal year in comparison to only $20M for the Hokie Club. I assume that is why Whit is targeting $78M, that's what it's going to take to be competitive. While a bleak situation, that's just how far behind we are. It's going to take a lot of work and a lot of changes to get there.
2000 Peter Warrick ineligible player...boom!
Nope. I didn't say that. We can spend money on athletics to improve them. I said, "I'm down with that". I never said things will never improve so why spend money at all. However, IMO, the order of magnitude in which to do so in order to compete on the national level isn't attainable.
Allow me to say it differently. VT is going to invest. They should and can. However, we should level set our expectations of outcomes as it will not be enough to rise to P2 status.
Yeah...a lot of people applauding Whit for this, saying he has been pushing for this behind the scenes for years and had to go public now. Sorry, I don't buy that. This is the same AD who just a few years ago made the infamous "Weights Weigh the Same" quote, who in years past said what Clemson was doing was overkill, that we could be equally as competitive through creative debt service, clever budgeting. I call BS. I think there's a ton of pressure on him now and he was told to make this push or clean out your desk.
This program could help itself immensely take a big step forward with momentum behind these initiatives if, as Andy Bitter said on the latest TSL pod, they could finally just win some freaking games. We keep asking for more while the VT football product is at a 30+ year low in the last several seasons. It's just hard to take this AD seriously asking for these resources when they have had a large hand in putting us in the spot we are in - obviously money has always been the biggest hurdle, but come on you went all in on Pry and an extremely inexperienced staff for his first three years. How was that allowed to happen if you're serious about winning and needing an influx of resources?
Whit has certainly sounded the alarm, but the football team better win this year, or else I think he and Pry will be sent packing if they can't get any on field traction going after this big ask.
I'm sure he did a little research but his knowledge of Blacksburg, former players (than span decades), coaches, and other random VT stuff was low key very impressive.

From a marketing and exposure standpoint, there's not much more. Men's BB and to a *much* lesser extent Women's BB and Baseball. Men's BB went from a dumpster fire (JJ) to mediocre (1 S16 appearance, 5 NCAA appearances and a fluke ACC title). Women's BB had 3 years of national recognition, but how much did that actually move the needle? Baseball has been up and down during that time. And softball had some national runs but,again, how much does that move the needle.
I would suggest that only kids of alumni are familiar with VT athletics from their childhood. I'm not sure how many 10 year olds in the Midwest are paying attention to Ohio State unless their parents went there or they are just massive college football fans.
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Oh it's Mary Ann, and it's not even close.

Are we in Grumors season yet?!? Start up the Grumors!!
Begging, of course, the age old question. Ginger, or Mary Ann?
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That was awesome! Sticking the hokiebird statue back through the door at the end with the extra 'gobble gobble' is priceless.
Having the video sped up had me totally picturing Mrs Howell on Gilligan's Island with the irradiated sugar beets, although half this board might not get the reference...
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According to David Cunningham's summary, Whit said $35M over the past five years, which makes more sense.
Alright so I held off on putting this out there last week, but this blew up a bit last week, and after seeing his genuine excitement and reminiscing of history about VT....
Virginia Tech HC Jon Gruden just seems so right for 2026.β Peter Burns (@PeterBurnsESPN) August 11, 2025
I mean for a school that is desperate to get its name back out there and already having discussions with the BoV about funding the program appropriately.... It would certainly make VT a show worth tuning in for every week. And that would drive engagement and viewership which would legitimately get us more tv money.
Weird choice on the hokie bird statue that they included but some other cool gear and really funny to hear Gruden being his dorky self ranting about VT for 8 minutes. Also funny because the guy at Barstool who's basically Gruden's assistant (films these videos) is a UVA dork
It would be a good opportunity for the Hokie club/athletic department to offer some version of the box for ~200. Probably without including multiple helmets
Exactly! π
Or, we understand we might have to leave before 2036 and getting out broadcast rights back is key.
Not when our annual football revenue is in the tens upon tens of millions below the P2 schools on an annualized basis.
Well there you go. You can only see one step in front of your nose. As Whit spelled out yesterday, increased spending will end up resulting in increased revenues in multiple streams. You seem to think that no matter how much we spend, things will never improve, so why bother starting.
Again, its just an excuse that ignores what happens across the board elsewhere. You can't harvest without first investing in the seeds.
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If i read it correctly, it was saying they would need $270 per alum.

I also hate the idea of making students foot the bill. I am a Hokie Club member and will continue to be, but I don't plan to double my donation any time soon.