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I was replying directly to Chris' hypothetical:

It's a minor thing but could be the difference in winning a recruit in the odd world of attempting to sell your program to 16-18yr olds.

Odds of Twitter mentions/attention being a deciding factor? Probably small overall. But to me, if it does happen even once, it's absurd. At least custom made gear/tokens shows some effort by the school and coaches that they care. Twitter attention takes less than two seconds, and if that actually matters to someone in a way that will shape their entire future, I don't know what to say.

Sure, but at least it was always about selling a vision. How the recruit can progress, develop, showcase skills towards getting an NFL paycheck, and get an education to benefit him later in life. If the situation becomes, "which school's coaches/recruiting Twitter accounts/students gave me the most RTs" then the whole process is lost.

If a recruit is deciding on whether or not to go to a given college based on the number of RT/faves/likes that some damn social media post got, then the entire system is a failure. It's dependent upon attention, ego stroking, and overall shallowness. No longer does academic integrity, coaching staff qualities, and development as a person matter at all. It's all about the glamour of the process.

Pretty much a microcosm of society as a whole these days.

No one is saying its the deciding factor. Its just another plus to have.

When Josh Sweat visited and we got him a coke can with his name on it, do you think they did it because they thought it would be the deciding factor? In that case why do it? Who wants a kid that makes his decision based on a coke can? Whats the difference between that and some social media retweets. Little things add up in recruitment. I don't understand why fans get upset about the attention recruits get. They're kids. They aren't old men that think about things the way old men think.

Yeah, I'm thinking we're rapidly approaching a critical point, where something really ridiculous will happen that makes a lot of people re-think the process. But until someone with clout, like a group of conference commissioners or top coaches (think Saban, Meyer, etc.) start pushing back on how it's going, nothing will change. Once recruiting budgets become so exorbitant that they become a limiting factor on an entire program, expect the ADs to start the movement to pull back on the recruiting process.

Recruiting has always been about attention and ego stoking even in the days before social media. It's always been about how much the coach is contacting them, how much they want them, how they are treated like celebrities on their visits, and, for some, how much they can get in free stuff from the school. It's always been about being told how important the recruit is, how good they are, how Team A can get them to the NFL and make money that they've never had before. That fire has always been burning. Social media has just thrown gasoline on it and caused more people to get involved in the bidding wars.

I agree, I think the kids should have their moment and be able to enjoy their recruitment, but I think it has bred into some players taking on a very celebrity-ish take on the whole process. I don't know for sure, but some stuff from recruitniks on twitter leads me to believe that a recruit held a press conference over the weekend to... commit to play for his high school during the season, but set it up as if he was making a commitment decision.... -_-

It's totally getting out of hand, but at this point, the only thing that will fix it is more ridiculous things happening that will make people realize they need to pull back the reins a little.

Welcome Ryan! I'm Dye-ing to read your first article.

(it had to be done)

Which is exactly illustrative of how absurd this entire process has gotten. If a recruit is deciding on whether or not to go to a given college based on the number of RT/faves/likes that some damn social media post got, then the entire system is a failure. It's dependent upon attention, ego stroking, and overall shallowness. No longer does academic integrity, coaching staff qualities, and development as a person matter at all. It's all about the glamour of the process.

I don't disagree that talented kids should enjoy their recruitment. Schools put on a great show when these kids are in town. That's part of the fun. But seriously, if social media is the deciding factor, what does any of it mean?

Gotta do this to keep up. It definitely doesn't benefit us to be the only ones not to do this, just turn off retweets for HokiesFB. I don't particularly like it, but if Harbaugh and Dabo are favoriting/retweeting all our big recruits tweets, giving them a sense of personal acknowledgment (even though their accounts are almost always team-ran by the coach and several assistants) while we stay silent. It's a minor thing but could be the difference in winning a recruit in the odd world of attempting to sell your program to 16-18yr olds.

Legend11 passes along his biggest congratulations! Southwest VA doing big things!!

we played about 70 percent man free

I don't think people understand the implications of this. Injuries and youth forced this hand, because our other option was to sit in some basic cover two/three or the like and let teams nickle and dime us down field and our offense wasn't good enough to get away with that. I cannot imagine how stressful last season was for Bud from a schematic and personnel standpoint.

Great article Alex, great content here!

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